Store Shelf Display Studies

For anyone researching or marketing products sold on retail shelves, a time may come, if it hasn’t already, when you need to conduct face to face research to optimize shelf layout or changes to packaging among a competitive set.   Often finding a place to do this is not easy. 

We can save you time and money.  With 32 feet of store shelves in-house we can set up displays to meet your needs.  In some cases you may want to run 2 or more interviews at a time or perhaps your competitive set is large, as with the toy display pictured below.  We can even set up two 16 foot shelf systems to create a shopping isle environment with competitive products on each side for a more real world experience.

Scott Adleman

Precision Research, Inc., 999 Touhy Avenue Suite 100, Des Plaines, IL, 60018